About

loop was first launched in 2013 within the Lobster Experience group of companies and enjoyed such a tremendous success right from the start that it rapidly got spun off into the most successful, standalone company that it is today.

The drivers of this success story are passionate professional always seeking to make a positive difference in their client’s financial bottom lines.

Astrid Oberhummer, a true hotel expert and industry insider, has always been recognized for her innovative approach as well as for the most original concepts she introduced in the marketplace over the past 30 years.

Her partner, Andreas Mueller, a neuro-strategist and visionary entrepreneur, excels at designing tailor-made solutions and result measurement tools for clients and partners alike.

Together, they founded Lobster Experience in 2007.

Assisted by a knowledgeable and enthusiast team of professionals always willing to go the extra mile, loop is guaranteed a bright future.